10 Ways to Attract Corporate Sponsors for Your Business

August 21, 2012 by Susan Gunelius
News and Insights

NEWS AND INSIGHTS UPDATE:

Did you know that you can attract corporate sponsors and get funding for your small business? Anisha Robinson Keeys of Succeed as Your Own Boss shares a variety of tips and resources to attract corporate sponsors for your business. She explains, “You want to develop a prospect list of warm leads, prepare a strong proposal, and approach a sponsor, ultimately persuading them to support your cause or program.”

To get started, Anisha offers the following 10 steps:

  1. Understand the difference between corporate philanthropy and sponsorship.
  2. Be original.
  3. Do your research.
  4. Be able to explain your company’s value proposition.
  5. Your proposal does not have to be fancy.
  6. Make a good business pitch.
  7. Meet in person.
  8. Be clear about what you want.
  9. Know the next steps.
  10. Immediately send a short thank you note.

Get the Details: 10 Ways Your Business Can Attract Corporate Sponsors via succeedasyourownboss.com

Susan Gunelius

Susan Gunelius is the Founder and Editor-in-Chief of Women on Business. She is a 20-year veteran of the marketing field and has authored ten books about marketing, branding, and social media, including the highly popular 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics.

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