The annual cost from lost productivity caused by disengaged employees is estimated to be $550 billion per year, but it costs 20% of an employee's salary to replace him or her. It pays not only to keep employees engaged but also to keep them happy. Bolt Insurance put together an infographic that shares statistics about precisely how disengaged U.S. employees are and how … [Read more...]
Archives for August 2013
How To Make Networking Fun for Women Inventors
Guest article by Sam Briones (learn more about the author at the end of the article): There are so many people who need to network for a living that we often take for granted how they feel about the whole thing. The truth is, no one really likes to network, or very few people do. When you add shy and introverted inventors or even super busy women inventors to the mix, then … [Read more...]
Essential Tips when Launching your First E-Commerce Website
Sponsored by NCC Group: Getting into the world of online business is an avenue open to everyone in our modern age. With so many options for creating and managing your own sales website, it seems that anyone could be a dot-com tycoon if they only got the formula right. But setting up your own e-commerce website is not a walk in the park. As well as deciding how it will … [Read more...]
What’s Hot for Startups? [Infographic]
The world of startup business has changed significantly in recent years, and BusinessMBA.org recently released an infographic that explains what's hot in the world of startups in 2013. Startup Success or Failure? Here are some statistics about startups from the infographic, which will give you some perspective before you dive into all of the data: Chance of success for a … [Read more...]
Women of Innovation: C. Jeanette Christian
C. Jeanette Christian is the founder and president of 20/20 Captioning & stenoCART and a co-developer of the 1CapApp (with Christine Woods of Carolinas Captioning), which is a real-time text streaming platform. Based in Topeka, Kansas, her team can provide real-time text streaming to clients anywhere in the world. Jeanette is a Nationally Certified real-time writer with … [Read more...]
The Importance of Integrating Your Brand Promise into Your Company Culture
Sponsored by VISA Business: Why Internal Branding Matters to Corporate Culture and Business Success What does your brand promise to consumers? Do your employees believe your brand promise? If not, why should consumers believe it? Internal branding should be a core component of every company’s culture because your employees are your best brand advocates. However, they … [Read more...]
Think You Need a Friend? Actually, You Need a Mentor!
Guest Post by Susan Vitale (author bio is available at the end of the article): We all need friends in our lives – companions to share our thoughts with, trust with our secrets, and depend on when times are tough. But when it comes to the workplace, many women make the mistake of only focusing on the need to cultivate “best friend” relationships at work. In reality, having … [Read more...]
Buy and Get Out!
As entrepreneurs sometimes we get so preoccupied with making sales that we forget to take care of the customer. Sadly enough that seems to be the rule rather than the exception the bigger the company. I had one such experience with the vendor Verizon Wireless chose to insure their devices. My company moved to Verizon less than a month ago and as a consultant I get paid by the … [Read more...]
Does Obama Care About America’s Businesswomen?
Guest Post by Jocelyn Crawley (author bio is available at the end of the article): As made evident by the U.S.'s most recent election cycle, the nation's political leaders can play a very integral role in affecting a woman's ability to be successful in the world of business. This concept became very salient when, in discussing the persistence of the glass ceiling women still … [Read more...]
Marketing Your Company, Not You
As I stumble through this minefield of entrepreneurship, I have learned that there has to be a significant switch in your thinking. We start businesses for a variety of reasons, mostly because we are really good at something specific. What happens is that you quickly realize that you cannot be the person that runs the business and the person who does the work. There has to be … [Read more...]