Jun

Do Women in Business Really Matter?

I read an unsettling article on CIO.com today called “Do Women in Business Really Matter?“Â It disturbs me for a few reasons, bus most of all, I can’t believe CIO would allow such a one-side, politically incorrect article to be published.Â That says a lot about their brand, and not good things.Â Â

Rather than swaying you by summarizing the article in my own words here, I’d like to ask you to take a look at the article (use the link above) then return here to Women On Business and share your opinion.Â

Susan Gunelius

Susan Gunelius is a 20-year veteran of the marketing field and has authored eight books about marketing, branding, and social media. Her most recent books, 30-Minute Social Media Marketing, Content Marketing for Dummies, and The Complete Idiot's Guide to WordPress, are available now. Susan’s marketing-related articles can be found on Entrepreneur.com, Forbes.com, MSNBC.com, FoxBusiness.com, WashingtonPost.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world.

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