Post and Video by Frances Cole Jones, contributing Women On Business writer While I can’t say for certain, I’m guessing you’ve all had the experience of asking someone a question about a person, situation, or problem, only to hear, “I have no idea,” accompanied by an evasive shrug. What I’ve realized-- as I’m sure you have, too-- is that, more often than not, “No idea” … [Read more...]
Archives for November 2010
Leadership Development and Educating our Young
Think back to when you began your school years. Did you wake up eager and ready for the learning and relationship challenges that were there each day? Were you a social butterfly or more prone to stand on the sidelines? Were you an academic star or just muddled through? There is lots of conflicting research about what really matters in the process to educate children. It … [Read more...]
WHY WOMEN’S NATURAL SOFTER SKILLS ARE COMING TO THE FORE IN BUSINESS
Guest post by Paula White (learn more about Paula at the end of this post) There is a step-change in the way businesses are promoting themselves. Facebook, Twitter, Linkedin are seeing huge surges in registration, as businesses realise this is where they need to be to compete in today's market. So what are the main differences between standard marketing / advertising, and … [Read more...]
The Prodigal Daughters of Business
Guest post by Angel Liberte (learn more about Angel at the end of this post) It was back in 2008 that I found myself, at the age of 47—a published writer, former spokesperson for TV and radio, once well-known in my field—mopping up splattered spaghetti sauce from the kitchen floor and catching watermelon pop-ups, while two small children took their best shot at killing each … [Read more...]
4 Simple Steps to Creating a Dynamite Unique Selling Proposition for Your Business
Guest post by Elizabeth Southall (learn more about Elizabeth at the end of this post) What makes your business unique? And why should your customers buy from you instead of your competitors? In today’s point-and-click world of rapid fire technology, we have access to so much instant information at our fingertips. Online customers have more choices than ever and they’ve … [Read more...]
Your End-of-Year ‘To Do’ List
Guest post by Lena Rizkallah (learn more about Lena at the end of this post) It’s the last quarter of 2010 and the holidays are right around the corner. Soon, many of us will line up outside of Best Buy and Walmart hustling for the lasted Wii game or monster truck. But before we pull out the old synthetic Christmas tree and plastic Santa, it’s a good idea to make sure our … [Read more...]
KDSA Consulting Named One of Top 100 Women-Led Businesses in Mass.
PRESS RELEASE NORTH ANDOVER, Mass., November 18, 2010 - KDSA Consulting, LLC (www.kdsaconsulting.com) has been named one of the Top Women-Led Businesses in Massachusetts. The designation was given as part of the latest Top 100 Women-Led Businesses Survey, co-sponsored by The Commonwealth Institute and the Boston Business Journal. The goal of the survey is to identify the … [Read more...]
Wharton Women Annual Dinner
PRESS RELEASE On November, 16 2010, Sharon Allen, Chairman of the Board of Deloitte LLP will give a keynote speech to students at Wharton Women’s Annual Dinner. As one of the club’s most highly anticipated events, the Annual Dinner provides a forum for students to meet, interact and network with corporate representatives from a variety of areas of business. Ms. Allen … [Read more...]
Introducing Pretty Young Professional: An Online Community for Young Professional Women
PRESS RELEASE NEW YORK, Nov. 1, 2010 – To address limited resources available to empower and encourage young women in business, Pretty Young Professional (PYP) launched today as an online resource to guide the formative years of the emerging generation of female leaders. Written and edited by currently employed young women in their first roles and current undergraduates … [Read more...]
The Do’s and Don’ts of Government Marketing
Post by Veronica Eyenga, contributing Women On Business writer B2G (Business to Government) marketing requires different strategies than B2C (Business to Consumer) and B2B (Business to Business) marketing. Minor missteps that might be easily remedied in B2C and B2B marketing campaigns can cause major problems when marketing to the government. The sales cycle for B2G marketing … [Read more...]