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Business Women Expertise, Tips, Advice and More to Build Winning Careers and Brands

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Is there a strategy to communication?

January 25, 2013 By Leona Charles

I had a wonderful conversation with a colleague this morning about how communication fails in organizations. Whether you are a one man band or a conglomerate, there is a need to be able to effectively communicate with your staff and your clients. Do you know how to do that? According to Kim Mozingo at the Conwell Group, there is a lot that I need to know about strategic … [Read more...]

Business by Perception

January 18, 2013 By Leona Charles

This week has been a blur of promotions for the Lance Armstrong interview and I’ve begun to wonder, how do you protect the image of your company when your company is you? There is an old adage that says ‘you are the company you keep’, but in this increasingly global marketplace how realistic is that? Is it reasonable to assume we can manage all of our partnerships and alliances … [Read more...]

I Want a Divorce…Business Style!

January 4, 2013 By Leona Charles

Nothing is certain in business except that you will form partnerships and sometimes those partnerships will crumble. Not only will they crumble, they will crash and burn. If the partnership has managed to cross business lines and become a friendship that can make the breakup even harder but there is a silver lining. Here’s what your business can gain from having a partnership … [Read more...]

The Trouble with Talent

December 28, 2012 By Leona Charles

As entrepreneurs the thing is, we can see talent.  The moment it walks in front of us, we know that this person has exactly what we are looking for. The problem with talent is that if the person has it, they inevitably want to use it.  There is a fine line between being a person who requires little oversight and being a rogue employee who thinks they know everything. So how … [Read more...]

Managing an Entrepreneur

December 23, 2012 By Leona Charles

There is an inherent fear for people that aren’t entrepreneurs. They believe that hiring an entrepreneur will somehow infect the rest of the staff and cause them to defect.  While this may be true to a degree, there is so much more your company can gain from having an entrepreneur in its presence. Here are my go to lessons learned. Be More Entrepreneurs expect more than … [Read more...]

Your Business, Your Leadership

December 15, 2012 By Leona Charles

The past week has given me the opportunity to observe the management style of a district manager for a fairly well known retailer.  As I have had the horror of observing this individual, I’ve noticed that there are some things that entrepreneurs can learn from this horror movie. The staff mistakes are your mistakes What I have observed is this DM ruthlessly pointing out every … [Read more...]

Back to Basics

December 7, 2012 By Leona Charles

As small business owners we routinely perform tasks that larger companies would associate with assistants and receptionists. I answer phones, research client questions as well as conduct meetings and business development. As the economy continues to stall I have found myself performing tasks that even I have had to sit back and wonder if I should be doing them. What I have … [Read more...]

IP is the New Black

November 9, 2012 By Leona Charles

Last night I learned the best business information that I have heard in quite a while from Oliff & Berridge, PLC wait for it-Intellectual Property Rights. In building our empires we are so caught up in success and growth that we don’t think about risk.  After you have spent years building your brand recognition and customer base, how easy is it for someone to come along and … [Read more...]

The Expert is In

October 26, 2012 By Leona Charles

As a consultant I am constantly cast in an expert role and for the most part that’s okay, but I want to be clear….I don’t know everything and that’s what makes me an expert. I know a lot about my specialty but when it comes to taking my own advice, I could do a little better.  So here’s the best advice that I can give myself and hopefully it will work for you as well. Be still … [Read more...]

The Power of Perception

October 12, 2012 By Leona Charles

As a small business there is a perception that the quality of the service we provide is directly linked to our size.  The question is whether that perception is true and if it is, are we actually the ones creating that perception? Here’s what I have learned to consider when projecting your business image. Perception trumps ability I’ve noticed that small businesses have a … [Read more...]

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