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Business Women Expertise, Tips, Advice and More to Build Winning Careers and Brands

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The Rules of Engagement

April 20, 2013 By Leona Charles

In business, relationships are everything. It’s who you know that can help you get where you want to be and all that hard work will come to fruition on that magical moment when you meet the right person at the right time in the right place. Until that time the most meaningful relationship you can have is taking care of yourself as a CEO and here's how you do it. Reward … [Read more...]

How to Make Being a CEO Work for You

March 2, 2013 By Leona Charles

As an entrepreneur I can’t lie it seems like we have a lot of perks. We think that it’s great because we make our own schedules, we don’t have to answer to anybody and we can set our own fees but let’s be realistic here. The truth is we have none of those things. We do answer to someone, they are called clients and they determine if we will be around to answer to anyone else. … [Read more...]

And the Winner Is…

February 22, 2013 By Leona Charles

Success…and then what? As we start our businesses, we are constantly chasing a dream. We work insane hours, sacrifice everything that means anything to us because we know that success is coming. When we finally get it what happens? As I found out that I had been awarded a big contract, a colleague reminded me to not get comfortable with the success, to remember that I was … [Read more...]

Do you know where your business network is?

February 8, 2013 By Leona Charles

As business owners, we network a lot. Networking means different things to different people, but it's suppose to help you build relationships that will turn into tangible business either directly or indirectly. The problem with networking is that if your aren't careful you can waste your most precious commodity, your time. Here are  a couple of tips that I have found to decide … [Read more...]

Your Business, Your Leadership

December 15, 2012 By Leona Charles

The past week has given me the opportunity to observe the management style of a district manager for a fairly well known retailer.  As I have had the horror of observing this individual, I’ve noticed that there are some things that entrepreneurs can learn from this horror movie. The staff mistakes are your mistakes What I have observed is this DM ruthlessly pointing out every … [Read more...]

The Fiscal Cliff and Your Business

November 30, 2012 By Leona Charles

The crux of the situation as many business owners know is consumer spending. As we plan and strategize growth, many of us wonder if our businesses will be around this time next year. Even firms such as my own that concentrate on business services are feeling the crunch that has become the personality trait of this economic climate. If there is a strain on the middle class, many … [Read more...]

The Expert is In

October 26, 2012 By Leona Charles

As a consultant I am constantly cast in an expert role and for the most part that’s okay, but I want to be clear….I don’t know everything and that’s what makes me an expert. I know a lot about my specialty but when it comes to taking my own advice, I could do a little better.  So here’s the best advice that I can give myself and hopefully it will work for you as well. Be still … [Read more...]

The Power of Perception

October 12, 2012 By Leona Charles

As a small business there is a perception that the quality of the service we provide is directly linked to our size.  The question is whether that perception is true and if it is, are we actually the ones creating that perception? Here’s what I have learned to consider when projecting your business image. Perception trumps ability I’ve noticed that small businesses have a … [Read more...]

Free Website Design Spotlight: A Tool You Can Use

September 21, 2012 By Leona Charles

Being a small business owner myself, I understand the utter terror that grips you when you have to make a purchase for your business. Everything costs you a fortune and your cash flow is never where you want it to be. There seems to be a never ending mantra “I know I need it, but I just can’t afford it right now”.  Well ladies the wait is over. We all know that to be successful … [Read more...]

Are proposals worth it?

August 31, 2012 By Leona Charles

As a professional services firm, I spend an awful lot of my time preparing and submitting proposals. They are time consuming, sometimes costly and not immediately effective. So why submit them? Well there are a million reasons against them, but here are my top 5 reasons for them. They introduce your company and your ability I am not a formal person, but I do know what I know … [Read more...]

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