There are millions of small businesses throughout the United States. Small businesses have some unique challenges because they have the same duties to fulfill as their larger counterparts but without the massive budget or staffing to get it done. Whereas a large company can hire specialist in every area, a small business often requires one person to where multiple hats. This … [Read more...]
IP is the New Black
Last night I learned the best business information that I have heard in quite a while from Oliff & Berridge, PLC wait for it-Intellectual Property Rights. In building our empires we are so caught up in success and growth that we don’t think about risk. After you have spent years building your brand recognition and customer base, how easy is it for someone to come along and … [Read more...]
6 Ways Green Businesses Make a Difference
There are enough of us who self-identify as "green" businesswomen that I feel confident this is not a false start, a trendy topic, or just an internet meme. Green is here to stay, and if you want your business to succeed in the 21st century, I believe that you must take steps to encourage your company to become more socially responsible, more ethical, more … [Read more...]
Play up your strengths
Focus on your strengths, hand over the rest. We all fall into the trap of thinking we can do it all, or taking on too much. This goes right along with getting help when you need it, but expands upon that thought even more.... make sure you are passing over the right tasks. What are you good at? Maybe you are great at sales, but then dealing with the nitty gritty, … [Read more...]
7 Tips for your E-commerce Store
When we're going into e-commerce, we often forget the basics for what makes a good e-tailing experience work for our customers. Here are seven tips to remember when building and designing your online store: 1) Tell the customer about you. If you have a history, a mission/vision/values statement, or more about the proprietor, make sure to highlight this information. People … [Read more...]
Contracts That Hurt You
Millions of people are taking the leap to start their own business every year. Whether a solopreneur or part of a skilled start up team - new business owners are busy. Starting a business may start with a dream but businesses succeed with hard work, determination, and the drive to forge ahead. Many people, after starting a company, realizing the amount of time it takes find … [Read more...]
Are the Costs Worth It?
Being an entrepreneur is hard and the sacrifices you will make will grow as the company does. I’ve encountered a lot of losses on my road and I was having an interesting conversation this morning where this question was asked. ‘Was it worth the costs?’ I didn’t have an answer then, I just knew that when I thought about doing anything else, I got this really heavy feeling in my … [Read more...]
Knowing Your Role
What is your role? How do you describe it? When someone asks what you do or what your business is, do you have your answer? You should! You should be able to sum up a basic plot of who you are and/or what you do in a few sentences to capture their attention and leave them wanting to know more! For a business it should be quick basics of what you handle/do/deal with, why … [Read more...]
Retirement Options For The Self Employed
Starting a business is a key component of the American dream. The entrepreneurial spirit is as old as the explorers that first graced our shores. It was the quest for something better, desire for exploration and discovery along with financial gain that led European explorers to raise funds, hire a crew and set sail for the New World. America was built on the innovations of … [Read more...]
Risk Taking Women Entrepreneurs
Gambling on a Calculated Risk Roll the dice...and trust that the odds will be in your favor and if they aren't "May the odds be ever in your favor" (sorry I couldn't help myself), you have to be willing to do what it takes to turn the tables. Sometimes you just have to go for it. The one thing all entrepreneurs have in common...they took a risk. If they hadn't, they … [Read more...]