Have you ever found yourself working long hours, skipping lunch, and swapping personal time for late-night rendezvous with clients? Many of us make the mistake of believing we can achieve more by doubling our work efforts. So, we take on multiple projects and sacrifice personal time and our social lives to get ahead. And even though we accomplish everything on our list, we may … [Read more...]
The Three Things You Must Do Before You Engage in Social Media
Many small business owners are reluctant to enter the social media arena because while it is presents a wealth of online branding opportunities, it can be a bit overwhelming – not to mention time-consuming. However, the key to successfully navigating the social media landscape is to develop a strategy for your marketing efforts. Below, I’ve outlined a 3-step guide that … [Read more...]