As a business owner, typically at some point, you are going to take on individual clients who pay your company a fee to receive some kind of service – coaching, consulting, website design, or technical strategy, etc. Whatever the service, the number one thing all business owners need before they take on their first client, is a proper client agreement. Many of you may be … [Read more...]
What is a Trademark?
A trademark is a word, tagline, logo, and/or design that identifies the source or brand of that particular item – think Starbucks’ logo or the ADIDAS symbol: we all know right when we see those logos what brand is involved without needing to see either company name. This is a source or brand identifier. So what the heck does this mean for you? In plain English, it’s the … [Read more...]
What is a Copyright?
With the explosion of internet-based businesses, blogs, and online courses, has also come additional questions related to copyright laws and protections. Finding someone has lifted your entire blog, course, or article is certainly enough to ruin your morning, if not your week, and it can cause many to feel helpless or unsure of how they can protect their content online. In … [Read more...]
Setting up Your Business Entity
Hello Women on Business community!! I am so excited to be a contributing writer to this page. I can’t wait to connect with you all, and I hope to provide value and helpful information over the coming weeks and months! One of the most frequent questions I am asked about starting a business is how to create a business entity, and which business structure to choose from – an … [Read more...]
How to Choose a Strong Name to Trademark for Your Business or Brand
The strength of a trademark is directly related to the nature of its distinctive character. Whether a mark is distinctive is measured by the uniqueness of relationship between the mark and underlying goods or services. Trademark distinctiveness is a key element in determining the strength of mark and accompanying scope of legal protection available accorded to it. Moreover, it … [Read more...]
The Business of Naming Your Business: Early Decisions and Early Mistakes
Starting a business is an exciting venture, but also quite the undertaking. Anyone who has braved the entrepreneurial path knows all too well just how much time, energy, and money is required to get a young company off the ground, not to mention the further investment required to sustain and grow it. Before a new business evens get out of the starting gate, its commercial … [Read more...]
Women Named Presidents of the 3 Largest Organizations for Attorneys in the U.S.
Today, I received exciting news from DRI, the international membership organization of all lawyers involved in the defense of civil litigation. For the first time in history, women have swept the presidencies of the nation's three largest organizations for attorneys. The women who hold these esteemed positions are Mary Massaron Ross, President of DRI - The Voice of the … [Read more...]