Introduction: Maintaining content-rich web profiles are the most efficient way to market your specific services to your niche audience. I recommend you devote the bulk of your marketing budget to developing excellent content and lots of it, with some additional funds set aside for design, production, and maintenance. Your web properties include: websites, blogs, wikis, … [Read more...]
Turning a Website’s FAQ Page into a Blog
Businesswoman blogger Maria Palma made an interesting suggestion on Customers are Always this week when she discussed Why You Should Take Your FAQ Page and Turn It Into a Blog. In her post, Maria suggests that businesses consider changing the traditional "Frequently Asked Questions" page on their company websites into interactive blogs. The advantages would be two-fold. … [Read more...]