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Top 5 Salesforce Tools to Boost Your Business

July 29, 2019 By Contributor

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Salesforce is a multi-billion system with the company’s 2018 revenue estimated in the US at $13.13 billion. It’s one of the most robust customer relationship management tools used by businesses that want exposure, increased sales, and more customers.

When you get Salesforce tools, your business can leverage them for rapid growth. Salesforce CRM comes with various benefits. For example, you don’t need an IT expert to manage your apps. Instead, you log in and start engaging your customers. The intuitive software gives you a smooth and seamless experience.

Your sales department can track their customers’ activities and predict what their clients need.

Salesforce CRM software is powerful enough on its own. However, when combined with other tools, it can boost your business.

Here are the top Salesforce tools.

1. Pardot

Pardot is one of the Salesforce integration tools. It’s a B2B marketing automation tool that works well with the Salesforce CRM system. It uses email marketing to generate more leads.

This Salesforce tool creates a personalized touchpoint and makes it easy to track and optimize your campaigns.

Pardot has a closed-loop reporting feature that allows you to optimize the performance of your campaigns. You can create custom dashboards and get a full view of your sales.

The tool also allows you to use the email reporting feature which shows you how prospects are engaging with your content.

2. Lightning Dialer

Lightning Dialer is a Salesforce data management tool that allows you to reach out to your prospects. This tool enables you to call your customers within Salesforce as noted in the Salesforce Active Campaign integration.

Lightning dialer has other features to help you multitask. You can view call histories and find answers about your prospects.

It reduces data entry and bolsters productivity. The sales process is also streamlined with the automatic call logging feature.

This tool allows you to turn inbound calls into prospective sales.

3. MapAnything

MapAnything is a a Salesforce tool that boosts productivity within optimal territories.

The location intelligence feature allows you to track sales in real time, and the geo-visualization feature comes in handy in the Salesforce marketplace. It optimizes schedules as well as routes for maximum impacts.

4. Sales Cloud Einstein

Sales Cloud Einstein uses artificial intelligence to turn customer data into closed deals. It also automates data entry to make your selling moment count.

This tool leverages your sales history to win you more deals, and it analyzes your data and predicts if your leads will convert.

5. Sales Cloud

Sales Cloud is a tool that can help you reach your goals faster with the help of a technical guide. The Salesforce experts understand the industry and can help you reach your targets.

More About Salesforce Tools

There isn’t a free Salesforce account. However, if your business is a non-profit organization, you can sign up for the non-profit edition, which offers 10 free licenses for qualified companies.

Rich functionality is another Salesforce benefit. Salesforce systems can be customized to meet your business needs. In addition, you can integrate your apps and delete unwanted features.

Salesforce tools are in use all over the world. Thousands of enterprises in retail, manufacturing, and automotive use these tools to improve their workflows and drive better results.

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