How to Make Your Business a Wi-Fi Hotspot

April 14, 2014
by Lionel Luigi Lopez
Small Business
0 comments

If you own a business, like a café, a restaurant, a salon, a spa, or any place that people frequent, you can draw in more customers and retain the ones you already have by making free Wi-Fi available for your guests. Just think; if you run a café and offer wireless Internet access to customers, [...]

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Best Colleges for Undergraduate Business Degrees that Land Jobs

April 13, 2014
by Susan Gunelius
Education
0 comments

Sponsored by U.S. News: The 2014 Best Colleges ranking from U.S. News has been released, giving you an easy way to compare colleges as you look to continue your own education or help your children continue their educations. The complete Best Colleges 2014 guidebook offers over 300 pages of rankings and informative articles. Want to [...]

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The Board Candidate’s Guide to Networking

April 11, 2014 • by Tracy Houston 0 comments
Board of Directors

Great networkers have a variety of people they connect with on their professional journey. Some people have prestige and can open doors; others will be mentors and guide you with insightful commentary. Here are four key types of people to connect with and build your board-level network: 1. Foundation Foundational supporters run the gamut from [...]

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Women Business Travellers: How To Find A Positive Work-Life Balance

April 9, 2014 • by Sponsor Contributor 2 comments
Business Travel

Sponsored by Corporate Traveller: There’s a major misconception about the life of a business traveller. While most believe there’s nothing better than frequently living out of a suitcase, jet setting to exotic locations, and schmoozing with the big wigs over fancy dinners, the reality speaks a different truth. The drab airport lounges, long haul flights, [...]

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4 Trending Jobs in the Digital Landscape

April 6, 2014 • by Sponsor Contributor 1 comment
Job Search

Sponsored by Just Digital People: Shuffling along, a can of Coke in one hand and a packet of greasy chips in the other, the slob-like character returns to his lair. Say hello to your outdated and irrelevant IT employee stereotype. These days, the digital world is home to professional, trendy, creative, quirky and hard-working individuals [...]

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What small business can learn from Obamacare

April 4, 2014 • by Leona Charles 1 comment
Female Entrepreneurs

I’m not going to jump on the bandwagon and shout about the evils of Obamacare, in fact I actually think that it’s a good thing. Having seen how other national health systems run, I see the value of preventive care from a business perspective. Healthier people cost less money, but to get to that value [...]

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3 Ways For Women To Sound Like Leaders

April 3, 2014 • by Community Member 6 comments
Reader Submission

I have been a voice expert helping professionals sound like leaders for 19 years. During that time, I have seen many well-intentioned articles, blog posts, books, television commentators, and radio hosts tackle the issue of the best way women should speak in the workplace. Let us stop for a moment of silence in praise of [...]

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5 PPC Tips to Put You Ahead Of Your Competitors

April 1, 2014 • by Lionel Luigi Lopez 2 comments
Marketing

Pay per click ads (PPC ads) are becoming more and more popular even with small businesses, especially with Google constantly making changes to its search engine’s algorithm that has companies looking into every channel possible to get their websites ranking high in search results. PPC brings a more immediate return compared to organic methods that [...]

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Why you need a female mentor

March 28, 2014 • by Leona Charles 1 comment
Female Entrepreneurs

There will always be people that teach you things, but the real things you need to know will come from your female mentors. I may get a little cheesy here, but bear with me. These people are the ones who will help you build your foundation and who will understand the guilt you feel, when [...]

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8 Legal “To-Do’s” for Your Rebranding Campaign

March 27, 2014 • by Kelley Keller 3 comments
Legal and Compliance Issues

Many factors influence a business’s decision to undergo a rebranding initiative.  Whether the process occurs intentionally in an effort to reposition the brand or move it upmarket, or unintentionally as a result of unplanned circumstances, such as a bankruptcy or corporate restructuring, it must be carefully considered and thoughtfully planned. Presenting a differentiated identity to [...]

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