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Kick-ass Copywriting in 10 Easy Steps by Susan Gunelius Available Now

September 20, 2008 By Susan Gunelius

My new book, Kick-ass Copywriting in 10 Easy Steps, was released today by Entrepreneur Press. 

The purpose of this book is to teach small business owners, eBay and Craigslist sellers, beginner copywriters and anyone else who wants to learn how to write compelling copy that you don’t need to pay an exorbitant price to hire a professional ad agency or copywriter in order to create effective copy.

This book works as a hands-on guide that takes you through ten simple steps using a tool for success called the Copywriting Outline.  Throughout the book, real world and fictitious small business examples demonstrate the concepts introduced in the book.  

After reading Kick-ass Copywriting in 10 Easy Steps, you’ll be able to immediately apply the concepts you learned and create marketing messages that capture attention and boost profits. 

The book is available in bookstores and online through sites such as Amazon, Barnes and Noble and more.

Read more business books from Susan Gunelius:

  • Harry Potter: The Story of a Global Business Phenomenon (available now)
  • Google Blogger for Dummies (coming in February 2009)

Image: Susan Gunelius/Entrepreneur Press

 

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Susan Gunelius

Susan Gunelius is the Founder and Editor-in-Chief of Women on Business. She is a 30-year veteran of the marketing field and has authored a dozen books about marketing, branding, and social media, including the highly popular Ultimate Guide to Email Marketing, 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing and is a Certified Professional Career Coach (CPCC).

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