You have an ecommerce website, but will that website convert visitors into paying customers? Did you know that the design of your ecommerce website could be costing you sales?
An infographic from Kissmetrics provides a roadmap for a trustworthy ecommerce site, which is filled with useful information and many tips you might not have thought of before now. Check out the infographic below and use it to review your website.
Does your site display contact information, including a phone number? Does it use an SSL certificate to ensure transactions are secure? Is a live chat option offered so people can get answers to questions and feel better about making a purchase immediately? Does your site use a domain name that you registered with a credible extension such as .com?
Every step you take to increase the trust and comfort level for people who visit your ecommerce website is critical to turning those visitors into paying customers!
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Source: Roadmap for a Trustworthy E-Commerce Website – Infographic
What features do you include on your business website to increase the trust level among visitors and turn them from browsers to buyers? Leave a comment and share your recommendations.