Sponsored by ReferLocal: There are a number of ways you can optimize your website for search engines. Most will list content creation - specifically blogs and videos - as the primary method to improve search rankings. Others will suggest external sources like business listings and networking. What isn’t covered very often is the layout of the website itself. Your website … [Read more...]

Sponsored by Summon Digital: Whether you're a freelance writer, designer, architect, or local contractor, PPC advertising is one of the most effective, affordable, and versatile marketing strategies that can increase website traffic and your profits. Although there are many “marketing secrets” out there that today, there are still some strategies that are actual secrets … [Read more...]

Sponsored by StickerYou: The end of the year is a wonderful time to reflect on personal and professional growth.  Additionally, the end of the year is also the perfect time to consider how you can move forward and escalate your success. A new year means businesses’ trying out new lucrative trends and the world of retail is no different. Here are some excellent ways that … [Read more...]

Sponsored by Gourmesso: Coffee is more than just a beverage. It's a culture, an emotion, and so much more, which makes it a popular and loved drink across the world. If you own a coffee shop or are planning on starting one, there is quite a bit of a competition that you might have to face, owing to the ever-growing popularity of coffee. While quality, service, and ambiance … [Read more...]

Sponsored by smarter.loans: Starting your own business is a very empowering and validating step in your career. A side business is oftentimes preferred in the first business development stages, as it assures a backup plan in case your company isn't as successful as anticipated. Thus, starting with even a few hours a week to build our own business from scratch can help, and … [Read more...]

Sponsored by How to Create a Blog: In this day and age of advanced technology, a website is as important as your business. It’s more of a marketplace. A place where consumers can get various products and services without much hassle. Therefore, before diving into the intricacies of websites and their functioning, you’ll have to consider a number of factors. Web design is … [Read more...]

This is a sponsored post written by me on behalf of Women on Business’ sponsor partner, Intel. Did you know that old technology can cost your business a significant amount of money each year? This includes old PCs that can directly and indirectly hurt your bottom-line in multiple ways which you may not even realize. Take a look at three of those ways below as well as a … [Read more...]

Sponsored by Edco Awards & Specialties: The most appropriate method of measuring the performance of an employee is an ongoing evaluation, rather than just having an evaluation once in a while. It's critical to keep the performance evaluation process consistent and continuous in order for the employee to fully understand and appreciate what they can offer the … [Read more...]

Sponsored by HigherVisibility: Websites are more than just a place to park businesses and simply hope that people will eventually find them. A website is an important marketing tool that introduces a business to the world and persuades the audience to buy the business' service or product. However, every website requires SEO, and it's still very relevant. SEO has simply … [Read more...]

Sponsored by HostPresto: There are different strategies with flipping websites, depending on how you wish to approach it. No one methodology is necessarily superior to the others. In this article, you'll learn what is involved with website flipping, whether it still works well, and what options there are for people with different ideas about execution. What Is Involved with … [Read more...]