Strategic networking can be quite time consuming and requires commitment to attend various gatherings. Often, this marketing activity isn’t even at the top of women professionals' to-do lists. With a crowded set of appointments on the calendar, adding a networking event at the end of a grueling day with strangers somehow loses its appeal. Yet, strategic networking can be a … [Read more...]
What You Can Expect from Networking
Let’s face it. Not every one of us is good at networking. Entrepreneurs can either be introverted or extroverted or a little bit of both. Some of us may be more comfortable doing social networking than face-to-face networking. However, we can all agree that networking is a crucial part of having your own business. There are many misconceptions about face to face networking. … [Read more...]
How to Market Your Business When You’re Too Busy
Man, if I had a dollar for every time someone told me they didn’t have time to market. Listen, I get it. You have a job to do. On top of marketing for new business, you need to provide killer services to the clients you already have. That’s correct, and you shouldn’t listen to anyone that tells you otherwise. But that doesn’t mean you shouldn't be marketing. The best time … [Read more...]
Networking Like a Pro
I think we can all admit that as much as we may not like it, networking can be crucial to success in business, regardless of the industry you are in. Whether you’re a lawyer, technology guru, writer, or in sales or marketing, virtually ANY career path can be enhanced by networking. It’s all about WHO you know, not WHAT you know, right? Turns out…this is true! When I was … [Read more...]
The 3 T’s of Authority Building for Women
As a female director at a marketing authority company, I am unquenchably curious, both professionally and personally, as to how women secure themselves a place at the table – how they distinguish themselves in their fields and become the go-to experts. It’s tempting to think that since its 2017, women do it the same way as their male counterparts, through a fierce work ethic, … [Read more...]
How to Network for Business Online
Sponsored by Lovaholics: When it comes to business, you need to be determined, and you need to try any new opportunity that springs up. While it can be important to have a brick and mortar store for some, businesses are increasingly just opting for an online only presence as that is where the customers are. Those who do choose to have a brick and mortar location also have to … [Read more...]
Networking Advice for Young Female Entrepreneurs
Sponsored by Kabbage Inc.: At this point in time, many male entrepreneurs are on average more successful at growing their businesses than the average female entrepreneur. However, this is often not due to a difference in talent, ingenuity, or drive, but rather a matter of networking. Although women have the same abilities to network and grow their businesses, they are often … [Read more...]
4 Non-traditional New Year Goals that Can Transform Your Career
You’ve had the same goals on your list for the last five years. BORING. Are you making the progress that you desire? It’s time to spice up your list of new year goals with activities that help you tap into your potential. Here are four non-traditional New Year goals that probably weren’t on your list last year — but if you try them this year, they are guaranteed to take your … [Read more...]
4 Goals You Should Add to Your To-Do List After Attending a Conference
Are you spending thousands of dollars on conferences and having nothing to show for it? Maybe your employer showers you with conference perks, and you are just excited to leave the constraints of your computer and connect with other industry professionals. You could even be the type who clings to every word and takes copious notes at the conferences, but as soon as you land … [Read more...]
Networks – The Entrepreneur’s Oxygen
Occasionally, when I broach the subject of networks with my entrepreneurial coaching clients, it elicits a slight flicker of hesitation. It may be fleeting, but I notice it, as I’m attuned to this reaction. I explain that I’m not really talking about the term ‘networking’ per se, although the two are of course intrinsically linked. I’m not trying to launch them out there into … [Read more...]