Clearing out the old to make way for the new is a wonderful practice as we enter a new year. This time, as we graduate into a new decade, the teen years of the century, we have an amazing opportunity to find a better balance and create a different kind of partnership between men and women. I believe that female leaders in the work world can lead the way in positive and … [Read more...]
Women Leaders and the Gift of Authenticity
Leadership is a front-and-center job. It’s hard to hide, and if you have chosen leadership, why would you even want to be in the background? Yet, there are times we all need a break and even then, even when you are on holiday, you know you are still being judged, worshipped, detested, quoted, ridiculed, respected, and second-guessed. It’s the nature of the position. Take a … [Read more...]
Interview with Prominent Skin care Expert and Make up Artist, Tayelor Kennedy
Kristin: Tayelor: What is your line of business? What services do you offer? Where are you located? Tayelor: I am a make-up artist and stylist. I service, Connecticut, New York, and Boston. I offer make-up application for brides, custom eyebrow shaping, eyebrow and eyelash tinting, custom blend foundation, and, powder, make-up bag makeover, and, cosmetic and fashion personal … [Read more...]
Pitching the Media Correctly
Part 1 of 7 It doesn't matter whether you're a seasoned PR professional or a newbie, you'll need to know how to pitch the media correctly if you want to get publicity, interviews, articles and write ups about your business. With all the bad pitches and PR spamming, it is time to teach you how to do it the right way. By pitching the media correctly, you will see your … [Read more...]
Learning from People who Know More than You
As you go about your routine, have you built in time for ongoing personal development? For me, I take at least 20 minutes a day to get a feel for what other people are doing--- people I respect. I call this "continuing education" and the way it works for me is I check in from time to time on people who I know are more successful, more effective, and have a bigger following … [Read more...]
4 Great Women Bloggers
I've been on my "virtual blog tour" for one month now. This is an activity in which on every business day, a blogger or radio host invites me to be interviewed or contribute a guest post. Several hosts have invited me to be "present" in their blog space for several days. The purpose of my tour is to promote my new book Whale Hunting Women, and Nikki Leigh of Promo 101 is … [Read more...]
No business loan, no blueprint: How Jazzercise became a multi-million dollar business by staying true to core values
What do you really need to start a business? Most top 3 lists look something like this: 1. A business loan 2. A business plan 3. A detailed business model or structure According to Jazzercise founder and current CEO Judi Sheppard Missett, her incredibly successful business didn’t require any of these to get off the ground. I recently had the chance to talk with … [Read more...]
Creative Success Story of Andrea Wachner
I want to share a motivational story I read on Reuters today. It's about Andrea Wachner, a young woman from California who dreaded attending her ten year high school reunion where she was known as a "drama geek". Andrea left California immediately following graduation from high school in 1995 for New York to pursue a career in the field she loved, drama, and never looked back … [Read more...]
Macy’s Adds Fourth Woman to 11-Member Board
Macy's Inc. (NYSE: M) has increased its board of directors from 10 members to 11 by appointing Deirdre Connelly to its board of directors. Ms. Connelly is the president of Lilly USA, a division of Eli Lilly (NYSE: LLY). Macy's CEO Terry Lundgren stated that Deirdre Connelly's presence on the company's board of directors will help develop strategies in the Hispanic … [Read more...]
Businesswoman Profile: Sara Blakely, Spanx Founder
Sara Blakely was just 27-years old when she invented Spanx, and today, her company is worth $150 million with 55 employees and 100 products. The newest product in the Spanx line, Bra-llelujah (a comfortable, hosiery bra), will hit stores in January 2008, and Sara's company shows no signs of slowing down. Two of the key things I always talk about on my marketing and branding … [Read more...]