Public relations is not something that comes easy. It takes a lot of time, relationship building, and hard work. However, if your budget doesn’t allow you to hire a professional, there are a few simple things every business owner can do to build up their reputation through PR without much effort. 1. Build up Your Network Yes, I know it sounds easy enough, but so many miss the … [Read more...]
Help a Reporter Out And Everybody Wins
As you may know, journalists are seriously busy people. Between research, interviewing and writing multiple stories daily, they don’t have a lot of free time. And they certainly don’t want to spend their free time chasing down leads. In steps Help A Reporter Out, commonly known the industry as HARO. Founded in 2008 by Peter Shankman, HARO is a free online service that … [Read more...]