My first corporate job interview was for a health care management company that was looking for someone to manage their 30 physician cardiac rehab center. At the time, I was recently divorced with two young children and I was looking for a 9 to 5 job. In my interview, I didn't talk about my business experience because I had none. I didn't talk about my resume or skills because … [Read more...]
Planning Your Marketing Strategy Quickly and Effectively
It doesn’t matter whether you work for a large Fortune 500 company or own a small Mom and Pop grocery store, devising a sound marketing strategy is going to help meet monthly and annual goals and objectives smoothly and effectively. It doesn’t have to cost a million dollars and you don’t have to have an MBA from Harvard Business School either. The keys to developing a … [Read more...]
Where Does All Our Self-Confidence Go?
Where does all the bravado and self-confidence of our early childhood go? Do you ever think back to when you were a young child? If your childhood was anything like mine, you were probably happy as a clam and had a bounty of self-esteem. I did. I vividly remember my childhood dreams of becoming a prima ballerina. I took ballet lessons three times a week and carried my ballet … [Read more...]
Five Sure-Fire Ways to Irritate Your Prospects
I am a hot weather person—can’t tolerate cold, or even chilly, and love hot whether it’s dry or steamy. Yet every summer, when the outdoor temperature finally gets comfortable for me, I have to deal with the battle of the air conditioners. Yesterday I walked to lunch in gorgeous weather for mid-summer—82 degrees, slight breeze—from my perspective it was perfect. The … [Read more...]
Using the L Word in Business
I use it every day. The more I find myself engaged in relationships that cross both personal and professional boundaries, the less I try to resist. I can also say that the advent of social networking has made building true friendships easier at work where once a line was drawn. And dropping a "love ya," or a "sending love your way" comment seems to soften those lines even … [Read more...]
Lead Yourself to Success
I am often asked about my own corporate career path and how I made the successful transition from manager to executive. There is, of course, no one answer or formula for success. Everyone has their own story about how they navigated their way to the top. Some women may claim it’s luck; being in the right place at the right time. Some may say it took hard work and long hours. I … [Read more...]
The Power of Positive Self-Talk
Our thoughts have the ability to create our reality and it is our daily challenge to put aside negativity and focus on a positive attitude. There are many techniques that people use to re-frame the negative into positive affirmations and with consistent practice, these methods help us to create the positive life we desire. Controlling our negative thoughts is not an easy … [Read more...]
Use Your Web of Influence
Years ago, I went through a training program on customer retention that emphasized the importance of identifying a web of influence within a client account. The web of influence not only included that main contact or champion, but other individuals within the company that could "influence" your success. Having more than one contact is of utmost importance to maintain stability … [Read more...]
About Competition and Sales
On June 4th, I hosted the Whale Hunting Women Summit in Indianapolis, Indiana. The event provided inspiration, motivation, and direction for the more than 165 women who attended. As part of my own presentation to the audience, I talked about what I see as the movement from a culture of competition (a 20th century idea) to a culture of collaboration (a 21st century idea.) I … [Read more...]
Cheryl Santa Maria Joins the Women On Business Writing Team
I'm very happy to announce that another great writer has joined the Women On Business team of contributors. Cheryl Santa Maria brings an out-of-the-box perspective to business and work-home life issues that I know will add a lot to the Women On Business community. Please join me in welcoming Cheryl, and please take a moment to learn more about her below. About Cheryl Santa … [Read more...]