Sue was not feeling GUTSY; she was still in pain as she talked about an ugly spill that ended with a badly injured ankle. Several doctors told her she would have to be CAREFUL, very, very careful for, well…forever. Diana, sitting across the circle from Sue is a nurse. How could it be that she had the same ankle injury with that big, long medical name, a year ago? And she was … [Read more...]
Archives for February 2012
Komen and Planned Parenthood: The end of a marriage
This week women’s rights took a big blow with the dissolution of the partnership between the Susan G. Komen charity and Planned Parenthood. One side says its politics; the other side says the rules of the relationship have changed. Sounds like a scene from divorce court right? Well here’s what we can learn from this disintegrating relationship. Communicate perceived … [Read more...]
Is Your Brand Cohesive or Confusing?
Your brand is the visual representation of you and your business. It includes your logo, the design of your website, your letterhead, your business cards, the fonts and colors you use, your tagline, the name of your business... and any other pieces that go into the image of your business. This image is the FIRST thing that people will see of you and your business when they … [Read more...]