Have you ever found yourself working long hours, skipping lunch, and swapping personal time for late-night rendezvous with clients? Many of us make the mistake of believing we can achieve more by doubling our work efforts. So, we take on multiple projects and sacrifice personal time and our social lives to get ahead. And even though we accomplish everything on our list, we may … [Read more...]
Internet Services Help Moms Become Stay-at-Home Entrepreneurs
It was only a matter of time before creative moms discovered a way to have it all: family time, an income, and an outlet for expressing their talents. The Internet has given scores of stay-at-home moms access to a vast virtual marketplace. By taking advantage of e-commerce and other home business solutions, moms can launch successful businesses on their own terms. More and … [Read more...]
Roller Coaster Happiness
The British Medical Journal reports that connecting with happy people improves one's happiness. We know from neuroscience that we all possess mirror neurons that pick up signals from those around us. So the mantra "Don't Worry, Be Happy" certainly makes sense. Except every time I check the news and see that people continue to lose their homes and jobs I find it hard to do a … [Read more...]
About Leading
I am delighted to be a newbie blogger for Women on Business. This site is filled with great ideas to help all of us climb even higher on our journey to excellence. I believe this is the time for us as women to bring our unique gifts and talents into every aspect of the workplace. We are masters of intuitively understanding that everything is connected and no one wins unless … [Read more...]
An Entrepreneur Never Quits Thinking, Never Quits Working, Never Quits Marketing, and Just Plain Never Quits!
Post by Kristy Straka, contributing Women On Business writer I have been an entrepreneur for over 25 years. I didn’t know my father until I turned 18 years old, but once I met him, I really understood the meaning of blood is thicker than water. I realized why I was always thinking of ways to do things differently than my family, and why I didn’t fit into the box that I was … [Read more...]
Planning Your Marketing Strategy Quickly and Effectively
It doesn’t matter whether you work for a large Fortune 500 company or own a small Mom and Pop grocery store, devising a sound marketing strategy is going to help meet monthly and annual goals and objectives smoothly and effectively. It doesn’t have to cost a million dollars and you don’t have to have an MBA from Harvard Business School either. The keys to developing a … [Read more...]
Your Personal Mission Statement
Now is the time to dust off those New Year's Resolutions (unless you constantly have them in front of you) and reassess where you are in terms of your overall sense of purpose and mission, especially how it relates to your business. I believe each of us has a mission to accomplish in life, and we're not basically "done" until we fulfill that mission to the best of our … [Read more...]
Quick Marketing Tips for Steady and Long Term Growth
With today's marketplace so cluttered, business owners have to differentiate themselves from the rest of the bunch. Continue reading to learn some of the fastest ways to market your business in a cluttered market. All marketing material images and tones should coincide with your brand. Website, postcards, mission statement, slogan, brochures, newsletters, letters, press … [Read more...]
Blogging – The New “In” Marketing Strategy
Blogging has become the most innovative marketing strategy since the creation of the Internet and the print sales letter. Blogs are great for online marketing campaigns because they are interactive communities for business owners and their audiences. Blogs, mostly have been used as substitutes or supplements to websites because they are user-friendly, easy to manage and … [Read more...]
Two items in the news really grabbed me this week. I blogged about them at my home blog, but today I want to talk about how they are related. First, I received an invitation from Forbes magazine to join a new site called Forbes Woman. I was angry and insulted when I visited the site because I thought it was not about primarily about women in their roles is business … [Read more...]