Hello, my fellow entrepreneurs! In this article, we're going to discuss something that is very relevant in today's digital world: Personal Branding. As an entrepreneur, you have a powerful tool at your disposal that can help your business stand out and succeed: your personal brand. Developing and leveraging your personal brand allows you to build credibility and authentically … [Read more...]
3 Steps of Brand Building and Why Social Media Matters to Your Personal Brand
Personal branding is absolutely essential today. Research has shown repeatedly that the first place potential employers look to learn about you (after reading your resume) is the internet. Your profiles on Twitter, Facebook, LinkedIn, Instagram, and so on all offer a glimpse into who you are as an employee and where you're heading in your career. With that in mind, you need to … [Read more...]
Leadership – Inspiring Loyalty Through Personal Branding
Whether you want to inspire your team at work or followers on social media, personal branding can be a powerful tool. Here are some tried and tested personal branding techniques to help you move smoothly into leadership and inspire loyalty. Follow Your Values What do you stand for? Digging deep to uncover your personal values and truly living in accordance with them shows … [Read more...]
3 Tips for Creating An Offering Around Your Expertise
You can use your life and work experience to help you create an amazing solution for others dealing with an issue you've faced. You see, what you have been through, what you have learned, and what you have come to feel passionately about may just be the root of a product, program, or service you can create to help others. As a personal branding consultant, I work with … [Read more...]
3 Ways Personal Branding Helps You Claim Your Personal Power
Personal branding is an exercise in packaging what you do in a way that resonates with others. It shows off your expertise and capabilities in a memorable way so you get hired and promoted. Personal branding is an essential building block of a successful career, whether you are a woman climbing the corporate ladder or you're building a business of your own. And while personal … [Read more...]
How to Use Quora to Build Your Personal Brand and Business Brand
Have a question? Log into Quora and ask. Chances are people will answer. Of course, every answer won't be great, but that's to be expected when anyone can answer any question published on the site. However, if you take the time to read the answers, you'll probably get some amazing insights. In fact, many online influencers and respected experts spend time answering questions … [Read more...]
5 Secrets to Find Success as an Introvert
Talking to people is exhausting. I get it. I'm an introvert, too. However, many of the most successful business people are introverts. Your personality doesn't dictate your career success. Your actions do. Is it easier for extroverts to excel in business? Possibly. So much of business success is tied to networking, but that's not the only piece of the puzzle. I often think … [Read more...]
How to Build and Save Face the Japanese Way
Spending several years as the sole foreigner in a rural town high in the Japanese Alps taught me more than words can express, giving me the ability to view life through a different lens. I learned the real meaning of gender inequality, the importance of cultivating your own food, and how to live and think more communally. But the biggest lesson I learned was about face, a … [Read more...]
Establishing a Leadership Brand Within Your Organization
The term, leadership brand, was first used by David Ulrich and Norm Smallwood in 2007. Not only were these university professors describing---in their book with the same name---a way to assess the competencies that individual leaders must possess, but also to address the importance of leadership within the organization. In other words a company needs both individual leaders to … [Read more...]
Building and Protecting Your Personal Brand
Your personal brand is the reputation you have built over time. It is what people say about you when you are not in the room. Did you know that your personal brand travels with you as you journey through life becoming more refined and defined through your life experiences? If you review your past, you can notice that the various chapters of your life have different … [Read more...]