Is your small business getting the website conversions that you need? It doesn't matter what you want those conversions to be - closed sales, downloaded ebooks, newsletter subscriptions, or something else. The recommendations included in this article will help you boost your overall conversion rates. Your website is an important marketing and sales tool whether you're directly … [Read more...]
How to Hire Staff for a Small Business
Small business owners have to wear many hats. One of the most critical roles is knowing how to hire staff. But it can be overwhelming to contemplate how to go about finding the people to help you run a business that’s so near and dear to your heart. Every small business is different, but there are some general principles that are important to keep in mind. Here’s a guide on … [Read more...]
How to Find Your First 10 Business Clients
Whether you’re a freelancer, consultant, or you're starting a business, one of the most important things you can do is to find your first 10 business clients. These are the people who will help get your business off the ground, talk about you with others, and support you as you grow. 5 Steps to Prepare to Land Your First 10 Business Clients You can’t get your first clients … [Read more...]
Saying “No” to Clients: What Every Freelancer Needs to Know
When you're a freelancer, it can be difficult to say no to clients. You don't want to lose business, and you're afraid of coming off as unprofessional. But if you're not careful, you can easily find yourself working excessive hours or being contacted at night and on weekends with an expectation that emails and calls will be returned outside of regular business hours. This can … [Read more...]
5 Signs You Need a Virtual Assistant
For many business owners and entrepreneurs, there are just not enough hours in the day. When it comes to running a business, there are many elements that need your attention, and it can feel like you're constantly spinning plates hoping that nothing comes crashing down. It can be hard handing over control of some elements of your business, but by delegating daily … [Read more...]
5 Unconventional Ways To Grow Your Consulting Business
When someone says they're a consultant, they probably fall into one of two boxes. They're either leveraged and running an online, scalable component to their business, or they're struggling to find 1:1 clients (hey — it's hard out there). Like most industries, there's a lot of noise in the consulting space. It can be hard to stand out and set yourself apart from your … [Read more...]
Small Business Tips to Survive and Thrive Through COVID-19
The start of 2020, the threats of COVID-19, and the impending economic recession are reminding this female, serial entrepreneur of a similarly challenging season. Back in 2006, I took the biggest risk of my life: I quit my well-paying corporate gig to start my own fabulous lingerie store in Hawaii. You know some ladies just don’t feel put together without pretty panties, and I … [Read more...]
States with the Most Affected Businesses and Unemployment Due to Coronavirus
Unemployment numbers updated with the most current data available on 4/23/20. We all know that the coronavirus crisis has significantly affected the U.S. economy with many small businesses shutting their doors and even more people unemployed. But which states are seeing the biggest impacts to unemployment and small businesses? WalletHub conducted research to find out, and … [Read more...]
4 Ways to Make Meaningful Business Connections
"It's lonely at the top." If you're in business or trying to get into the business arena, I'm sure this is something you hear a lot. Even top leaders cannot seem to fathom how lonely and misunderstood they will feel when they take that plunge to open their own business. It's definitely something that is over glorified and not portrayed for what it really is, hard work. I … [Read more...]
Where Female Entrepreneurs Should Look For Funding Assistance
Sponsored by Better Credit Blog: As a woman in this day and age, there is no doubt that you’re disadvantaged. You may have a far harder struggle than your male counterparts. The good news is that the world is beginning to change. The government and many other organizations have taken steps to even the playing field. As a female entrepreneur in today’s society, you should … [Read more...]