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Amid the growing trade tensions and concerns related to Brexit, Europe’s economy has taken a hit. This is possibly going to lead European Central Banks (ECB) to cut rates for the first time in more than three years. It’s also expected to restart a bond-buying program.
The problem is attributed to the European Union lacking a mechanism for coordinating fiscal policy among its members, which has led to growing concerns among local and global investors, but the entire situation is far from what it has been made to look like. This is because Europe remains a dominant market for investment in spite of years of contrary predictions.
To illustrate that, consider the following three important sectors or categories that continue to present the best business investment opportunities in Europe:
Travel Sector
Recently, a renewed interest from investors around the world in the European travel sector has been noticed. This renewed interest can be attributed to European travel companies that are being seen as the source of global innovation. European travel companies have turned out to be the pioneers in the world of travel.
Another fundamental reason behind the travel sector becoming one of the best investment opportunities is its macroeconomic environment and greater online penetration, which makes traveling in Europe highly attractive globally.
Moreover, travel is the largest e-commerce category in the world. Travel is also the second fastest growing sector in the world only next to the health sector. So, if you’re looking for a Fast Invest, than this sector is typically safe and often recommended.
Real Estate
Real estate is another sector in Europe that is considered best for investment because the real estate sector has seen the ever increasing rise in property values and stocks. Investors have been flocking to the European real estate markets. The most notable real estate markets in Europe include Lisbon, Berlin, Rotterdam, Dublin, and Zagreb. These are the European cities that are experiencing high levels of growth.
However, both commercial and residential real estate markets are quite expensive, and because of the ongoing crisis, property assets and their values are yielding low costs, which makes the underlying actual values of these properties much higher than they are.
While it might be confusing, it’s still attracting global investors for a specific reason. The reason is the monetary policy of the European Central Bank (ECB) which does not regulate nor is involved with the real estate sector. This makes the investment in the real estate much safer – even more than stocks, which are considered expensive and volatile.
Luxury Goods
The worldwide estimated sale of luxury goods is around $250 billion, and Europe is still a champion in this sector. Luxury good ranges from top brand fashions, watches and jewelry to expensive wines and spirits.
In time, emerging markets like China and India might start challenging the European dominance, but until then, Europe is likely to be a leader in the luxury goods category.
Conclusion
It is evident why these three sectors or categories continue to present the best investment opportunities in Europe. While the European economy might have taken a hit, it is now widely expected that it will gradually bounce back. Therefore, if you are planning to invest in Europe then the sectors discussed above are some of your best options.