The media landscape is in a constant state of change, and your PR strategy should be changing with it. Does your PR strategy consist of emailing your local TV newscasters every time your business launches a new product? Do you wonder why you haven’t received a single email response, or worse, your company was covered in the media and it resulted in no new leads, no spike in web … [Read more...]
7 Key Reasons Why a Working Woman Should Consider Pursuing a DBA Degree
Brought to you by Grand Canyon University: The idea of a Doctor of Business Administration (DBA) degree may sound intimidating, but it can be an excellent option for working women looking to advance their careers. A DBA degree is a professional degree that helps you develop management, leadership, and strategic skills. A DBA degree can also help you manage complex projects … [Read more...]
Why is Healthcare in Need of a Technological Revolution?
Brought to you by CSW Solutions: Health is arguably one of—if not the most—integral components of any developed economy, and there's little doubt that it's in need of a technological revolution, thanks in no small part to increasing expectations for personalized patient care and higher standards of service. Knowledge is power, and it's the engine fueling change. And … [Read more...]
Should You Bring Your “Whole Self” to Work?
It's no shock that the past two plus years has shaken both employee and employer paradigms of work. Since 2020, an emphasis on DEI (or DEIJ, or DEIB) - whatever your acronym - has put more awareness on the part of the powers that be that they need to make some pretty drastic changes to the workplace. The shift towards distributed work, focus on mental health and wellness, … [Read more...]
8 Tips for Ensuring an Environment-Friendly Supply Chain in Your Retail Business
Brought to you by Exiger: In 2020, the global retail market reached a value of approximately $20,331 billion. That’s an increase at a CAGR of 2.4% since 2015. Today, the retail industry is one of the biggest markets in the world. In today's retail industry, it's important to focus on sustainability and environmental friendliness. Fortunately, there are several steps that … [Read more...]
Understanding Your Debt and Options
Brought to you by King of Kash: Debt is easy to get into but incredibly difficult to get out of if it gets out of hand. A little bit of debt is fine to have and can even help improve a person's credit score, but if something happens and bills aren't paid or they get too high, it's challenging to figure out how to get out of debt and make sure everything is paid off. A … [Read more...]
How I Went From “Quiet Quitting” to Owning My Own Business
I became really bothered after hearing the term "quiet quitting", which essentially means doing your job as required but not going above and beyond. It was touted as doing the bare minimum and came across as employees being ungrateful. But coming from a large chain grocery store where I worked for five years (and worked through the pandemic), there isn't a single bit of blame … [Read more...]
Brand Improvements that Female Entrepreneurs Have Used to Find Success
Brought to you by Logo.com: Every entrepreneur faces challenges. However, women entrepreneurs have to overcome unique challenges that can hold them back from building their business to what they want it to be. Many businesses are created based on a great idea, but they fail to gain traction because the people who might pay for that idea never hear about it. Marketing is … [Read more...]