I’m very happy to announce that Cecilia Edwards is the newest thought leader to join the growing team of contributing writers on Women On Business. Cecilia brings a deep business background and broad knowledge with her that I am certain will add greatly to our conversations!
About Cecilia Edwards
Cecilia Edwards founded The RobinsonEdwards Group (www.robinsonedwards.com) to deliver strategic advisory and consulting services to middle market companies and the individuals and investment firms who own them. She works with them to:
- – Develop value creation plans to maximize each investment opportunity
- – Provide executive and team coaching to portfolio company leadership to grow management capacity and ensure successful execution of value creation plans
- – Establish tailored processes to facilitate highly productive relationships between the board and portfolio company leadership
Through her coaching practice, the InPower™ system she designed, and her blog (www.ceciliaedwards.com) she helps small business owners and solo-preneurs achieve phenomenal business success through the application of sound strategy.
Cecilia spent nearly seven years with The Boston Consulting Group, Inc., providing general strategy and business consulting to Fortune 500 and other major corporations across a wide range of industries. She headed a foundation focused on strengthening lower income neighborhoods and launched a research institute, develop a city-wide and region indicators websites, led major civic projects in public education, healthcare, affordable housing, and early childhood education, and trained over 125 nonprofit executives in organizational capacity building.
She started her professional career as an officer in the United States Air Force where she served as a launch manager for the Titan Satellite Space Launch program. Cecilia earned an AB from Smith College in mathematics and an MBA with an emphasis in strategy from the Haas School of Business at the University of California at Berkley.
Susan Gunelius
Susan Gunelius is the Founder and Editor-in-Chief of Women on Business. She is a 30-year veteran of the marketing field and has authored a dozen books about marketing, branding, and social media, including the highly popular Ultimate Guide to Email Marketing, 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing and is a Certified Professional Career Coach (CPCC).
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