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Businesswoman Profile: Sara Blakely, Spanx Founder

November 28, 2007 By Susan Gunelius

Sara Blakely was just 27-years old when she invented Spanx, and today, her company is worth $150 million with 55 employees and 100 products. The newest product in the Spanx line, Bra-llelujah (a comfortable, hosiery bra), will hit stores in January 2008, and Sara's company shows no signs of slowing down. Two of the key things I always talk about on my marketing and branding … [Read more...]

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