Women Still Missing Among Gen-Y Entrepreneurs

NEWS AND INSIGHTS UPDATE:

Each year, the Empact100 list identifies the top 100 companies in the United States that are led by entrepreneurs under the age of 30.

These entrepreneurs come together at the annual Empact100 awards event and ceremony, and it was at the 2012 event that Shama Kabani, CEO of Marketing Zen Group, learned five very insightful things, which she shared with Inc.com. They are:

1. There is no “they.”

How often have we looked at a specific issue and proclaimed “they should really do something about that”? The moment we turn that question around to “what can I do about this?” everything changes.

2. Hustle is a muscle.

Those who had hustled the most seemed to exercise it like a muscle, getting better and better at taking action with each try.

3. Timingiseverything.

Any successful entrepreneur who claims luck has nothing to do with their success is lying.

4. Entrepreneurs have 99 problems, but money isn’t one.

Entrepreneurship certainly has a lot of challenges, but a lack of money rarely ever hinders a great idea.

5. We still need greater diversity.

Out of the 135 individuals present, only 17 were women.

Get the details: What 99 Gen-Y Entrepreneurs Taught Me About Business via www.inc.com

Susan Gunelius

Susan Gunelius is the Founder and Editor-in-Chief of Women on Business. She is a 25-year veteran of the marketing field and has authored ten books about marketing, branding, and social media, including the highly popular Ultimate Guide to Email Marketing, 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing and is a Certified Professional Career Coach (CPCC).