In graduate school I was in an experiment to see what happens when emotionally laden words are presented to you. The question was “can just one word make a difference in how you react?” I’ll give you the answer straight up, one that I guess you already intuitively know. The answer is “Yes! Words, even simple words, not linked together in a sentence can cause us to shake and … [Read more...]
Archives for November 2009
What’s Your Story
What’s your life's story going to be? I’m reading a book by Donald Miller called A Million Miles in A Thousand Years where Miller re-writes his own life, edits it actually, for adaptation to a screenplay. Given the chance, would you perform a re-write? I’m not finished with the book, but the question I am asking myself alongside Miller is why not go ahead and re-write it … [Read more...]
It’s important to be your own best customer
If you have a business, are involved in commerce in any way, you have customers. Customers are the people who pay money for the products or services or combination of products and services that your business offers. [Even if you are involved in a barter-type commerce, each side of a barter or trade is the other's customer.] This is not news to any of us with small or … [Read more...]
Learn How to Pitch the Media Correctly, without Upsetting Prospective Contacts
Publicity is more credible than advertising because it isn’t paid for directly by the company or person, while advertising space is. Public Relations specialists can't control the size of a write up as much as advertisers can. When your product, service, name, or company is in ink, it can generate great media attention, which is why billions of dollars are spent on PR every … [Read more...]
Nobody ‘Nose’ My Troubles
In the last couple of weeks I have discussed some basic ways to avoid colds and flus at the office. There are so many shared items and locations at work that we often don’t consciously think about – and it is easy to pass germs. While these efforts will help, sometimes the symptoms will creep up on us before we know it anyway. It seems that in the last few weeks, everyone … [Read more...]
Winning at the New “Mommy Track”: The rise of the “Mompreneur” Part III
Becoming the Media & Reaching the Most Elusive Have you been staring at that list you made of Powerful Connections to keep in touch with, trying to figure out how you should reach out to them next? (See last Tuesday's blog for a refresher on who your Powerful Connections are) Do you need a new and unique way to connect with them? Become the media. One great way to … [Read more...]
Dressing for Success
When I am asked whether or not a women’s appearance is important for business and leadership success, I always hesitate before responding. My gut reaction is that women should be in touch with their authenticity and wear what they feel is appropriate and professional. My recent radio interview with Marie Wilson, president and founder of The White House Project and long time … [Read more...]
3 Must-Do’s to Close the Money Gap
Guest post by Debra Shigley (learn more about Debra at the end of this post) For the first time in history, women are on the verge of outnumbering men in the workplace—but we still earn less. How can women strive to close the gap? In researching my new book The Go-Getter Girl’s Guide, I spoke with hundreds of women who are getting ahead—and earning their worth. Here are some … [Read more...]
Without Walls
Honoring the 20th Anniversary of the Berlin Wall tumbling down reminded me of the children’s nursery rhyme-- “Humpty Dumpty sat on a wall Humpty Dumpty had a great fall All the king’s horses and all the king’s men Couldn’t put Humpty together again” Curious verse; so here is my interpretation. When we fall and perhaps feel … [Read more...]
50% OFF a Web News Release from PR Newswire for Women On Business Readers
Small Business is Big News -- Special Offer for Women on Business Readers from PR Newswire *Join PR Newswire by November 30th, 2009 and receive 50% OFF a Web ReleasePLUS distribution. Gain traction in search engines, capture online audiences, create valuable SEO backlinks and drive top line results with Web ReleasePLUS – a powerful combination of search-optimized press … [Read more...]