In a growing company, it is very easy to be afraid that you will not have enough—not enough money, not enough staff, not enough time, not enough customers. I call that the culture of scarcity. And in today’s tough economic times, we are being bombarded relentlessly by scarcity messages in all media. But in order to grow your company, you must cultivate a culture of … [Read more...]
Data Mining: The Hidden Power
“Knowledge comes by eyes always open and working hands; and there is no knowledge that is not power.” Ralph Waldo Emerson Picture this: A thirty something young lady, vivacious, high energy working as a Recruiter for an Employment Services organization. Her previous work experience is varied; managing the technical support for a national fitness chain, Non-Profit work and … [Read more...]
Three Soft Skills for Hard Deals
Post by Barbara Weaver Smith, contributing Women On Business writer Thanks to Susan for inviting me to join the team at Women on Business. I write about Whale Hunting—growing your business fast by selling bigger deals to bigger customers. And I’ve learned why women make exceptional whale hunters! Whale hunting sounds like blood and guts, the law of the wild, kill … [Read more...]
Advice for Setting Prices
Laura Spencer from Work From Home Momma published an educational post called "Should You Set Your Initial Price Low to Get Clients?" yesterday. While the post is targeted to work-at-homers and freelancers, I think the points Laura makes can apply to any business that struggles with the balance between setting prices that will generate an income and setting prices that attract … [Read more...]