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You are here: Home / Reader Submission / Leverage – One Of My Favorite Things About Network Marketing

Leverage – One Of My Favorite Things About Network Marketing

February 26, 2009 By Susan Gunelius

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Guest post by Linda Gracy (learn more about Linda at the end of this post)

If you’ve read anything at all by Robert Kiyosaki, you probably are aware that “trading time for money” is the worst way in the world to make money. Yet 95% of Americans are doing exactly that.

There are two main reasons trading time for money is the worst plan:

  1. There are only 168 hours in a week and
  2. There is only 1 of you.

So unless you require NO sleep, and are one of those rare people who earn $200 or so per hour, there is just no way you are ever going to get ahead financially by trading time for money. (And if you did, you probably wouldn’t have any time to enjoy the money!)

To get ahead, there are three key principles you need to put to work:

  1. Leverage your time.
  2. Leverage your money.
  3. Create passive residual income.

Today we’ll address principle #1, leveraging your time. Leveraging your time means putting it to use operating a system whereby you get paid for other people’s efforts in addition to or in place of your own. For example, do you think Bill Gates has to get out of bed, show up at his office and punch a time clock to get paid? Hardly. He knows what rich people have known for decades: The above principles, starting with Principle number 1. He has systems in place which use other people’s time to create vast amounts of money for him whether he gets out of bed or not.

Both Robert Kiyosaki and Donald Trump recommend Network Marketing as the best way for the “average joe,” who doesn’t have a lot of money to invest (i.e. “leverage”), to create wealth. Network marketing, unlike a job, puts all three of the key principles to work.

This is why I have made network marketing my career. I didn’t want to have to spend 40 hours of my life every week working when I could put in 5-10 hours instead, yet be paid for hundreds of hours of work, thanks to the efforts of the people on my team. They don’t mind, because they have the exact same opportunity I do to leverage THEIR time. We have a saying: TEAM stands for “Together Everyone Achieves More.”

I just typed up a step-by-step plan for one of my new team members, outlining the simple steps needed to reach an income of over $10,800 per month her fifth month in the business. Thanks to the concept of leverage, she will only have to sponsor 4 people herself, then help each of them sponsor 3 people. If each person down the line just sponsors 3 people, that’s where her income will be. Her income will continue to grow as the size of her organization grows, whether she ever personally sponsors any more team members or not.

You may be thinking that for a company to pay out this kind of money, the entry fee must be really high. Nope. Under $300. Where else but in network marketing could you invest less than $300, put in a small amount of effort at the beginning, and watch your income grow that fast?

Sure, I know, “It’s not a perfect world. Not everyone will sponsor their three.” True! But some people will really mess it up and go out and sponsor 10 or more. It’s impossible to predict exactly how the organization will grow. But the point is, as long as SOMEONE is sponsoring SOMEONE, the organization WILL GROW. I ask you: Does your paycheck at your job grow like that?

About Linda Gracy

Linda Gracy is a network marketing veteran and successful team building coach. She had a successful 20-year career with one company, while simultaneously searching diligently for her dream company. After finally finding it a little over two years ago, she is now an Executive Sales Manager, with a team of over 1600 reps. You can view her site at http://www.300KPerYear.com.

 

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Susan Gunelius

Susan Gunelius is the Founder and Editor-in-Chief of Women on Business. She is a 25-year veteran of the marketing field and has authored ten books about marketing, branding, and social media, including the highly popular Ultimate Guide to Email Marketing, 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing and is a Certified Professional Career Coach (CPCC).

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Comments

  1. Claudia L. Meydrech, CN says

    February 27, 2009 at 9:29 am

    Linda,

    This is such an optimistic article, something we need for times such as these. Wonderful to read of your success!

  2. Eileen Williams says

    February 27, 2009 at 10:24 am

    Thanks for the great ideas and practical ways to survive and even thrive in today’s economy. Building a wealth network can be done–it just needs a little help from your friends!

  3. Melodieann Whiteley says

    February 27, 2009 at 10:59 pm

    Thanks for the encouragement. I love my network marketing business, but as you know, it’s sometimes difficult to make people understand teh concept. I just need to send them to your article!

  4. Betty Lynch says

    March 1, 2009 at 5:07 pm

    Great advice and awesome article! Thank you for sharing.

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