I took 48-hours “off” this week to go on a retreat with the women who are fellow members of the Women Presidents’ Organization [WPO] chapter to which I belong. We had the good fortune to be hosted by one of our own members, Sharon Lechter, who with husband Mike is proprietor of the Cherry Creek Lodge on Cherry Creek Ranch in Young, Arizona. The drive from Phoenix into the … [Read more...]
Archives for May 2009
Take Steps to Protect Your Credit by Securing Personal Information
Guest post by Anne Wallace (learn more about Anne at the end of this post) As a small business owner or entrepreneur, you may not think of yourself as a potential identity theft victim. Small business owners typically are engaged in a lot of transactions that puts their information at risk, and their personal and business finances are often intertwined. And you’re an … [Read more...]
Laid-Off? Now What? Tips on Keeping Your Health Insurance
Guest post by Wendy Nice Barnes (learn more about Wendy at the end of this post) Trying to maintain your health insurance coverage when you lose your job can be particularly challenging and stressful. Jane Stimmler posted an article here on April 27th entitled “The Catch 22 of Communications,” in which she compares the communication styles of men and women. In the article … [Read more...]
Should you consider a POS system?
Most people are probably familiar with retail POS systems- you know, those touch-screens servers use at restaurants to input order information, or the scanning system used by the checker at the grocery store. Using a POS system is a great way to track sales and manage resources. For example, gyms can use POS to schedule training appointments and classes, allowing customers to … [Read more...]
Networking to Land Contracts
Work is love made visible. - Kahlil Gibran As I get more experienced in my work, I'm seeing the value of dominating a "niche" service. What is niche? Niche is what you do absolutely the best. For example, there may be 100 restaurants in a 5-square block area in New York City, but there's only one, original and best falafel place. What are you the best at? What is … [Read more...]
Who’s Writing Your History and Why Is That Important?
By now, everyone has heard that success people create plans and goals for their future. However, in a recent panel discussion I attended of Smith College professors, historians and activities, there was a thought provoking conversation about the importance of and need for women to write their own history. The role and major contributions of women have been underrepresented … [Read more...]
Marketing Plans: Is there a Difference Between Strategic and Tactical?
Marketing Plans: Is there a Difference Between Strategic and Tactical? I often hear my clients as well as other small business owners use the terms strategic and tactical marketing plans synonymously. When they do, I get a little nervous, especially with established business owners because it tells me that did not do their research and prepare adequately for that calendar … [Read more...]
Soap and french fries can help you become an amazing boss
I never thought that coming across a bathroom with no soap would make a great topic for a blog about how to be an amazing boss! It however, does! … [Read more...]
Jennifer Lee Johnson Joins the Women On Business Writing Team
Another thought leader has joined the writing team at Women On Business. Please join me in welcoming marketing and communications expert, Jennifer Lee Johnson! About Jennifer Lee Johnson Jennifer Lee Johnson is a writer and editor based in Baltimore, Maryland. She has an extensive marketing and communications background, spanning the worlds of politics, finance, women’s … [Read more...]
Fear of Failure
Chance is always powerful. Let your hook be always cast; in the pool where you least expect it, there will be a fish. ~ Ovid What great wisdom from a Roman poet. But how often are we willing to take risks and take chances. It's pretty scary, right? Have you thought about what your business would look like if you had NO fear of failure and rejection? Fear is such a powerful … [Read more...]