In a culture inundated with media hype about the “War on Women,” it might be surprising to learn that in the past year the number of women-owned $10-million+ businesses has grown 57%. Not only is investment by angels and venture capitalists up for female-led entrepreneurial endeavors, it seems we’re on the beginning of an upward curve. A recent worldwide survey showed … [Read more...]
State of Women-Owned Businesses 2014 – Infographic
The 2014 State of Women-Owned Businesses Report has been released by the National Association of Women Business Owners (NAWBO) and Web.com Group, Inc. According to the report, nearly nine out of 10 women business owners (87%) are optimistic about the economic outlooks for their businesses this year, which is a 12% increase over 2013 findings. When asked what they consider to … [Read more...]
How to Choose a Strong Name to Trademark for Your Business or Brand
The strength of a trademark is directly related to the nature of its distinctive character. Whether a mark is distinctive is measured by the uniqueness of relationship between the mark and underlying goods or services. Trademark distinctiveness is a key element in determining the strength of mark and accompanying scope of legal protection available accorded to it. Moreover, it … [Read more...]
The Business of Naming Your Business: Early Decisions and Early Mistakes
Starting a business is an exciting venture, but also quite the undertaking. Anyone who has braved the entrepreneurial path knows all too well just how much time, energy, and money is required to get a young company off the ground, not to mention the further investment required to sustain and grow it. Before a new business evens get out of the starting gate, its commercial … [Read more...]
Impactful Blogging Class Led by Women on Business Founder in Orlando, Florida
Women on Business Founder and Editor-in-Chief, Susan Gunelius, is leading a seminar in Altamonte Springs, Florida (just minutes from Orlando) on February 21st called Impactful Blogging that will teach you how to leverage blogging to effectively build your brand and your business. Even if you're not planning to be in Central Florida on February 21st, it's the perfect time and … [Read more...]
5 Mistakes Entrepreneurs Must Avoid When Starting Businesses
Sponsored by Pave: Starting a business is exciting, challenging, and emotional. Women entrepreneurs are faced with a myriad of obstacles along the way, but recognizing potential mistakes before you make them could be the difference between business success and business failure. Following are five common mistakes that women entrepreneurs make when starting businesses. … [Read more...]
Set the Stage for Business Success in 2014
The second full workweek of 2014 is here, and if you haven’t put last year’s challenges behind you or taken the lead on 2013 to-do list holdovers (including past-due invoices), you’re f—d. Starting the new year in the red, mentally and financially, doesn’t necessarily spell failure, but it does conjure up feelings of being frustrated and frazzled—a frame of mind that … [Read more...]
10 Hot Topics that Mattered to Women in Business in 2013
What were the hot topics of 2013 for women in business? Looking back at the Women on Business archives from the past 12 months, a few topics take the lead: leadership, the business gender gap (including equal pay, the glass ceiling, and so on), and entrepreneurship. Following are some of the most popular articles published on Women on Business by both contributors and … [Read more...]
What and How to Outsource – Infographic
Contrary to popular belief, women cannot do it all. There simply aren't enough hours in the day. It's far better to outsource tasks that don't require your expertise to other people. If you're not in a position to hire employees to provide the assistance you need, then outsourcing tasks to freelancers or vendors is an excellent, strategic decision. In a new infographic … [Read more...]
Women in Biz Round-up: 12 posts you’ll be glad you read
Every once in awhile, it's OK to do nothing but sip on a cup of coffee and read. But if you're like me, you have a habit of skipping the fiction, loading up on news, and skimming posts on Facebook and Twitter a little too thoroughly. Lately, I've been soaking up anything I can find on women in business (including posts here). I'll admit that this gets in the way of my … [Read more...]