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Business Women Expertise, Tips, Advice and More to Build Winning Careers and Brands

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4 Key Steps for Effective Networking in the Creative Industry

February 26, 2015 By Community Member

The best way to make yourself stand out in the job application process is utilizing effective networking. While great grades, relevant work experience, and thorough research are important steps that can lead to landing your dream job, networking is essential to take your strategy to the next level. You can blow employers away by referencing these helpful networking … [Read more...]

The 3 C’s of LinkedIn for Networking to Gain That Corporate Board Seat

February 14, 2015 By Tracy Houston

With 332 million existing users and two more people joining every second, LinkedIn is the top-of-mind network for professionals looking to advance their careers. LinkedIn offers five significant opportunities to expand your network that save time and escalate your visibility: Marketing Branding Networking Communicating Researching people Here are three areas … [Read more...]

5 Secrets to Improve Your LinkedIn Profile to Gain a Corporate Board Seat

February 6, 2015 By Tracy Houston

Did you know your LinkedIn profile can help you get a corporate board seat? It can also ruin your chances of getting a corporate board seat! Follow the five secrets below so your LinkedIn profile helps rather than hurts you: 1. Tie Your Strengths to Accomplishments First prioritize your strengths in relationship to a board seat. Then, show progress over your career of how … [Read more...]

How to Get Ahead: Advice from a Female’s Perspective

February 5, 2015 By Community Member

It’s a sad fact that women are still not fairly represented in today’s workplace. In the United States, women who work full-time are only paid 78 cents for every dollar their male counterpart earns. Women earn 60 percent of all bachelor’s degrees as well as 60 percent of all master’s degrees, and they make up over half of the workforce. Despite these numbers, less than 15 … [Read more...]

How to Do PR for Your Personal Brand

January 26, 2015 By Kate Wilson

Whatever the cause – a new dream to pursue, a shift in direction or something else – you’ve decided that your future is in your own hands. Whether you’ve started your own business or are simply looking for new opportunities, building a personal brand that is recognizable and relate-able is critical for taking the next step in your personal career journey. Where do you start? … [Read more...]

What Can Weight Watchers Teach You About Business?

January 23, 2015 By Toni Nelson

As early back as I can remember, my grandmother belonged to Weight Watchers. I can vividly remember her making her famous rhubarb pie. My sister and I never tried it but looking back we probably missed out on a tasty treat. My grandmother loved Weight Watchers so much that she would travel by bus about an hour to go to their meetings. Once she reached her weight loss goal … [Read more...]

Writing Mistakes Cost Money and Hurt Your Career [Infographic]

January 19, 2015 By Susan Gunelius

writing mistakes infographic

Did you know that poor writing is costing you money? A new study of freelancers by Grammarly reveals that people with strong writing skills are better at their jobs and get paid more than people with poor writing skills. Good writing is critical to business communication. It can open doors or shut them very quickly. Looking for a new job? If your cover letter is poorly … [Read more...]

3 Steps To Take Before Starting A Business

January 16, 2015 By Toni Nelson

The other day I was watching a re-run of the show Reba and thought, “This is a great topic for a blog post!” Reba’s younger daughter needed money for her college fund. Since Reba and her husband were divorced, she asked him if he could help. In Reba’s mind, the way he could help the most was by selling his country club membership that he had for over 15 years. Doing that … [Read more...]

6 Ways to Stay Competitive in a Global Job Market

January 13, 2015 By Kate Wilson

America's job recovery is finally in full swing.  However, jobs with decent pay and benefits are still proving to be elusive -- largely due to the increased competition caused by the surplus of supply and the internationalization of the labor market. It's even more difficult for those with significant disadvantages such as being currently unemployed, re-entering the … [Read more...]

2 Pivotal Steps Women Must Take to Get Ahead in the Business World

January 9, 2015 By Community Member

While conducting a seminar for a major defense contractor in the 1980s (in a conference room connected to the executive dining room), I asked one of the executives, “Where is the ladies’ restroom?” “Uhh…there isn’t one,” he replied. Fast forward 30 years, and while I’m sure that company’s restroom situation has changed, the challenges women in the business world face are … [Read more...]

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