Women are half as likely to start a business as men. However, over 11 million U.S. businesses are owned by females. As an entrepreneur who entered business in the 1990s, I often get asked how I got through decades of male-dominated environments. Here are three tips from my experience as Founder and CEO of a successful business: 1. Follow Projects and Develop a Business … [Read more...]
10 Questions to Ask When Starting a Project
Everyone wants their projects to run smoothly and be a success. Increase your chances of success by asking these 10 questions at the beginning of a project. Project Approval Has leadership agreed on the level of support (i.e., priority, budget, resources, etc.)? Has the project and timeline been officially approved? Project Initiation Has the project/objectives … [Read more...]
Why Women are Smashing the Glass Ceiling in the Insurance Industry
After years of burnout in human resources, I decided to leave my career and start my own business at age 32. My only question was: What would I sell? I’m convinced that thousands of potential female entrepreneurs wrestle with this question across America every year. You want to work for yourself, but you don’t know specifically what kind of business you want to … [Read more...]
Why Are We Always Busy?
How many times have you asked someone to do something and their reply has been, “I don’t have time. I’m too busy”? In today’s society, this is the go-to response. Whether you’re at work, home, or socializing with friends, people are rushing around, always on the go, desperate to tick things off their long-to do lists before the day is out. And you do it too. Your life … [Read more...]
The Revealing Reason You Struggle To Communicate
Standing in front of a packed conference room during a presentation Q/A, my client asked me a question. My palms started to sweat and I felt lightheaded. As each word came out of her mouth, I realized I wasn't listening. Instead, I involuntarily thought, "What are they going to say next?" or "Am I going to answer all of these questions correctly?" When the room finally fell … [Read more...]
Energy Vampires are Sucking the Life from You
Halloween might be over, but energy vampires are out there all year round… Your parents probably lectured you more than once about spending time with the right people. Good people. Motivated people. The ones who weren’t getting in trouble and who had aspirations, dreams … who worked hard and were loyal friends to you. Those were the kinds of friends they wanted you to … [Read more...]
5 Ways To Be a Better Leader
Being a leader in business can be trying. From deadlines to human resource difficulties, leaders take a lot on, especially women. We tend to question ourselves and our confidence as leaders. But what if I told you that being a more confident leader is simple? What if I told you that taking your team or your business to the next level through strong leadership is already within … [Read more...]
4 Business Lessons I Learned from a Snake
I started my first business thirty years ago, and I like to think that my businesses and myself are works in progress; we always are learning and then shifting, adapting, and growing. But lessons come from the most unexpected places, like the 23-year-old corn snake named Moe that came with my husband when we married four years ago. 1. Be Authentic Now before you dismiss this … [Read more...]
How to Use Basic Psychology to Bring in More Customers
When you’re developing a marketing strategy, it’s not enough to just make sure you’re covering all your bases. You have to adopt new techniques to give your business an edge over the competition. One of the best ways you can give your business an advantage is by using a few psychological techniques to bring in more customers. By carefully using a few time-tested methods, you … [Read more...]
6 Steps to Build a Healthy Company Culture that Spurs Growth
A healthy company culture helps employees feel confident and valued, and employees who feel like this are more likely to be productive with their work. So, when it comes to your efforts to maintain workplace productivity, company culture is an important - but sometimes overlooked - factor. To help inspire employees to be more productive in the workplace, here are six easy … [Read more...]