So often I have business owners approach me with ideas and thoughts about growing their business. Often, the problem is not the lack of ideas but where to start and which ones to start with. Sometimes, business owners are so overwhelmed with options (which is a good thing) that they do not know what to do with them. So to not get overwhelmed, it's necessary to create a plan of … [Read more...]
4 Things Entrepreneurs Should Do Quarterly
Often, entrepreneurs set business goals at the beginning of the year but forget to re-evaluate things as time goes on. We also forget that pleasing our customers is one of our top priorities because happy customers bring referrals. Below are four things entrepreneurs should do quarterly to assist with continuous growth and sustainability: 1. Evaluate Old Goals and Create … [Read more...]
Don’t Let The Competition Stop You!
Where I live, there is a bank on just about every corner. Obviously, they aren’t worried about their competition. Then there’s CVS and Walgreens, and sometimes they are right across the street from each other. Do they worry about the competition? The point is don’t shy away from a niche because you think there’s competition. There’s going to be competition in any niche … [Read more...]
3 Benefits of Having an Online Business
Have you considered opening an online business or moving your current business online? Now is the time to do it! Here are three benefits of having an online business to help you make the leap: 1. Easy to Relocate – Go Global In life, we sometimes make sporadic life changes, such as relocating. This may be due to finding a job in another state, moving to make a better life for … [Read more...]
4 Ways to Kick Start Your Momentum
Wouldn’t you agree that sometimes it’s challenging to keep your momentum going? Sure, there are times when everything seems to come together effortlessly. As things progress, they get better and better. The problem is life isn’t perfect. It’s not always easy to keep your momentum going. You might start a project that seems fun and exciting only to find there is a great deal … [Read more...]
4 Key Steps for Effective Networking in the Creative Industry
The best way to make yourself stand out in the job application process is utilizing effective networking. While great grades, relevant work experience, and thorough research are important steps that can lead to landing your dream job, networking is essential to take your strategy to the next level. You can blow employers away by referencing these helpful networking … [Read more...]
6 Things to Consider Before Taking Your Business Global
Going international with your business can boost profits, create more internal jobs and external opportunities, increase brand prestige, and more. It can even accommodate for seasonal fluctuations. But there's a tremendous amount of work behind a globalization strategy – and even more pressure for it to go smoothly. That's why you should always consider these six important … [Read more...]
How to Do PR for Your Personal Brand
Whatever the cause – a new dream to pursue, a shift in direction or something else – you’ve decided that your future is in your own hands. Whether you’ve started your own business or are simply looking for new opportunities, building a personal brand that is recognizable and relate-able is critical for taking the next step in your personal career journey. Where do you start? … [Read more...]
How to Seize Unplanned Business Opportunities
There is nothing worse than being presented with an opportunity of which you cannot take advantage. Not all missed business opportunities are for lack of economic means. If we think back on a few of our missed business opportunities, some of them my be due to poor timing, lack of knowledge or skill, misaligned objectives, dysfunctional systems, or simple fear of change. The … [Read more...]
Networking One To One
One of the things I love about networking is the creative ways different groups have you interact with each other. For example, a group that I’ve been attending has started implementing what’s called the “One to One”. Here’s how it works. Everyone puts their business card into a basket. Then each person pulls out a card. The card you pulled out is the person you will have a … [Read more...]